Client: Joseph Woodworking
Industry: Custom Woodworking
Joseph Woodworking was founded in 1990 by second-generation woodworker and master cabinetmaker, Jim Helm. So when Jim and company approached us for a complete re-brand, a focuson craftsmanship and tradition was imperative.
We began by creating a distinctive monogram logo and a visually sophisticated identity, then extended that identity to a comprehensive stationery system.